by cccopywriter | May 6, 2020 | Blog Posts, COVID-19 - Business as usual?
Depending where you live (and where your clients live) the pandemic’s impact may be different from others in your neighbourhood or in your industry. As the effects of COVID-19 keep rolling across the globe, changes are happening. And people are experiencing a roller...
by cccopywriter | Apr 5, 2020 | communication, copywriting, customer experience (UX), marketing
Photo by Dwayne Topkin at Unsplash Each day seems to bring a new challenge into our worlds. But there is one thing – it’s free and unlimited – that can draw your clients closer to you. So, here’s a short fable for a Sunday afternoon. Once upon a...
by cccopywriter | Mar 24, 2020 | communication, customer experience (UX), emails, marketing, newsletters, small business, social media
Photo from Pexels at Pixabay When I was younger, I was taught to write letters to those who lived far from us. Long distance phone calls rare and for emergencies only because they were incredibly expensive. And so, staying in touch meant handwriting a letter,...
by cccopywriter | Mar 16, 2020 | marketing, small business, social media, video, writing skills
Photo from Canva I love being in the water, but I can’t swim. A few years ago, I decided to take some adult learn-to-swim lessons. I’ve taken 65 of them and…I still can’t swim. Well, I can swim a little; I can sort of do the front crawl for as long as I...
by cccopywriter | Mar 3, 2020 | advertising, customer experience (UX), marketing
Image by Gerd Altmann from Pixabay What is the most important part of your business? Here’s a hint. It doesn’t matter what you do, who you are, or what your services and products are. What is it? The lifeblood of your business is your clients and...