by cccopywriter | Mar 3, 2020 | advertising, customer experience (UX), marketing
Image by Gerd Altmann from Pixabay What is the most important part of your business? Here’s a hint. It doesn’t matter what you do, who you are, or what your services and products are. What is it? The lifeblood of your business is your clients and...
by cccopywriter | Feb 28, 2020 | advertising, communication, copywriting, marketing, social media
Photo by Tim Marshall on Unsplash On the edge of town, in a newer community, there’s a fresh look at inclusivity. And, it’s core is a model we can all learn from for our own businesses. There’s a new 5-storey apartment building filled with studio and...
by cccopywriter | Feb 15, 2020 | advertising, copywriting, marketing, writing skills
Photo by Judeus Samson on Unsplash OK! We all know how busy life gets, especially when you’re running your own business. You’ve got lots on the go, too many distractions and never-ending demands on your limited supply of your most valuable asset: time. You need...
by cccopywriter | Feb 10, 2020 | advertising, marketing
Dad was an obsessive reader. In part, because he didn’t often have access to TV back in the day. And, being in the military he was often doing shift work or working in isolated territory. So, books were an easy friend to carry every where. He was never without a...
by cccopywriter | Jan 16, 2020 | advertising, copywriting, SEO, social media, writing skills
Photo by Pexels from Pixabay When your future clients are searching online, they’re looking for answers to ‘something.’ Google sparks into action and starts searching billions of bits of information ideally finding your information. Your information – your content –...
by cccopywriter | Jan 13, 2020 | advertising, copywriting, SEO, writing skills
Photo by Anna Auza on Unsplash Years ago, I was training judges and lawyers how to use something brand-new. It was called Quick Law. A search engine for legal research. It was an exciting time and we felt like we were in the Jetson universe. All you needed to do was...